Control Shift Video | Moderne | Creative Direction, 3D Animation

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Moderne

CLIENT

OtterBox

SERVICEs PROVIDED

Creative Direction, 3D Animation

Team Members

Rafael, Jocelyn and Kirk

TOOLS USED

Adobe After Effects, Adobe Premiere Pro, Autodesk 3DS Max, Vray

The details

Our Approach To This Work

OtterBox's Moderne is a luxury case, mixing leather and a stylish blend of colors and dots. We wanted to play to the personality of this case and let that guide the video.

DEVELOPMENT

Planning And Executing

We began by studying the product online, reading up on all the tags and descriptions. After understanding the case's personality and the audience we selected smooth music that paired well with the design on the case. We decided to animate it with slow graceful moves, almost like what you'd see in a watch commercial.

final notes

Success Matrix

The video is still fresh, but it's live on the OtterBox's website. You can check it out here.

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