Contact us

We'd love to hear from you!

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form :(

Find us

Common App Rebrand


Common App


Creative Direction, Audio Editing and Motion Graphics

Team Members

Kirk, Jocelyn, Rafael and The Black Sheep Agency


Adobe Illustrator, Adobe After Effects, Adobe Premiere Pro

The details

Our Approach To This Work

Our team paired up with The Black Sheep Agency to rock the socks off this conference. Black Sheep wrote the amazing copy and coordinated all the feedback during this process while our team focused on the creative direction, visual elements, audio and motion design. Let's just say, we're a good pair.


Planning And Executing

Common App was set to present the new rebrand during one of their member meetings, and their concern with the announcement is that this reliable app that everyone had known for decades is now changes - "How do we make this transition less scary to long time members?"

We start with the concept of slowly dipping your toes into the water to be comfortable, allowing the person to slowly adjust over time and reduce the shock factor. We accomplished this in two ways.

  1. A visual transformation over time, starting with a familiar look and conservative color scheme and slowly introduce more of the new brand color.
  2. A music track that would build up over time that would complement the growth we see visually.
final notes

Success Matrix

Common App Day was August 1st, the rebrand JUST launched. We're waiting on feedback for all the great stuff!


Check Out These Awesome Projects

OtterSpot Introduction and Sizzle

Creative Direction and 3D Animation


Scripting, Strategy, Video Production, Video Editing and Motion Graphics

Digital Switch System

Creative Direction, Design, Motion Graphics, Scripting, Concepts

Common App Rebrand

Creative Direction, Audio Editing and Motion Graphics

M1 Frac Plug

Creative Direction, Motion Graphics, 3D Animation

Own Every Piece Video Ads

Video Editing and Motion Graphics


Creative Direction, Design, Motion Graphics, Roto, 3D Animation, VFX

Magic The Gathering 25th Anniversary

Design and Motion Graphics

EDC Social Media Promo

Creative Direction, Motion Graphics, 3D Animation

Redeemed Get Involved

Cinematography, Motion Graphics


Creative Direction, 3D Animation, Copy Treatment

Steamy Side of Chemical Business

Storyboarding, Motion Design and Audio Editing


Creative Direction, 3D Animation


Creative Direction, 3D Animation


3D and VFX

Outdoors 2019

Creative Direction, Motion Graphics, 3D Animation, Video Editing and Color Grading


Creative Direction, Storyboarding, Motion Graphics


Creative Direction, Design, Storyboarding, Motion Graphics