20 Years of Outdoor
OtterBox
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The Details
How do you showcase more than 20 products in just 60 seconds while still telling a cohesive story? For OtterBox, the answer was to anchor the message in what defines the brand: the outdoors.
We immersed viewers in expansive, adventure-driven environments through sweeping product family shots and scenic outdoor visuals—designed to inspire even the most indoor-oriented audience to step outside. Leveraging a rich library of outdoor stock footage alongside newly captured product assets provided by OtterBox, we combined motion graphics and 3D animation to create a nostalgic, slightly vintage tone that felt authentic to the brand’s roots.
A key part of the narrative was celebrating OtterBox’s 20-year evolution—beginning with the original DryBox and highlighting the innovation that followed. The video served as the announcement piece for the 2019 product lines at an internal sales conference, energizing the team and reinforcing the strength and legacy of the brand.
The result was a fast-paced yet emotionally grounded piece that showcased the breadth of OtterBox’s offerings while honoring its journey of growth, innovation, and commitment to adventure.
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Consumer Technology
Product-driven storytelling that makes innovation feel exciting and accessible.
Motion Graphics
Clean, dynamic visuals that simplify ideas through movement.
Brand Awareness
Story-driven content designed to build recognition and connection.
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